Doubleclick + Adblock = I’m a Moral Monster?

/ Christopher Parsons / 2 Comments

I’m back to Linux after spending time in Windows to work on my thesis (it’s in the .docx format that I railed about previously, before I knew much about the format and, because of the importance of the document, I’m loathe to transfer it to another format), which means that I have access to all of the links that I’ve been gradually storehousing over the past few months. I have a lot to talk about, but one of the most pressing surrounds ‘moral’ arguments directed towards blocking online ads.

The Background

If you use the Mozilla Firefox web browser, then you have access to some of the most potent ad-blocking software that is currently available to you. If you install the Adblock Plus extension, easily 98% of the ads that you’d normally see online go away – it’s wonderful. You can hit up websites, get content, and not be distracted by ads.

In related news, Google Corporation recently bought Doubleclick. Doubleclick is a massive online advertising company, one that buys ‘banner spaces’ and sells them to interested parties. Doubleclick logs the IP addresses (the number associated with your computer’s online activities) when you click an ad. Google is currently facing a barrage of challenges from the EU in light of their purchase because their internal database, combined with Doubleclick’s, will allow Google to effectively target discrete individuals because of the substantial digital dossiers they will be able to covertly collect.

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Reading, Reviewing, and Recording

/ Christopher Parsons

I want to toss up a few links that I’ve found particularly interesting/helpful over the past couple of months. I’ll begin with a way to read, move to a review of the newest tool for electronic education, and conclude with an article concerning the commercialization of the core platforms electronic resources are accessed from.

Reading 102

We’ve all heard of data-mining; the FBI has been doing it, the NSA has been caught doing it, and corporations are well known for it. Citizens are getting increasingly upset that their personal information is scaped together without their consent, and for good reasons.

What if those citizens used data-mining principles to prepare and filter their reading? Donal Latumahina has eight processes that you can use to get the most out of the books that you’re reading, processes that are guided by the objective to get the greatest possible amount of useful information from the text. It’s amazing what happens when you objectively structure your reading, rather than just letting yourself be carried along by it.

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So…You Want to Redefine ‘Privacy’, eh?

/ Christopher Parsons

There has been a sustained argument across the ‘net and in traditional circles, that privacy is being redefined before our very eyes. Oftentimes, we see how a word transforms by studying its etymology – this is helpful in understanding the basis of the words that we utter. What do we do, however, when we work to redefine not just a word’s definition (such as what the term ‘cool’ refers to) but its normative horizons?

In redefining the work ‘privacy’ to account for how people are empirically protecting their privacy, are we redefining the word, or the normative horizon that it captures? Moreover, can we genuinely assume that the term’s normative guide is changing simply because of recent rapid changes in technology increase the difficulty in exercising our right to privacy in digitized environments? To argue that these normative boundaries are shifting largely because of how digital networks have been programmed presupposes that the networks cannot be designed in any other way, that digital content will flow as it does now the same way that gravity acts on our physical bodies as it presently does. The difficulty in maintaining such an analogy is that it assumes that there are natural laws to an immanent programming languages that structure how we can participate in digital environments.

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Teaching Portfolio – Save Everything?

/ Christopher Parsons

Normally when I talk about retaining data, I talk about retaining targeted information – don’t save everything, only what you need, and (if the information is about other people) only what you said you’d retain for particular stated purposes.

I was at a TA Conference yesterday, and at the tail end of it one of the presentations was about creating a teaching portfolio and a teaching philosophy. In particular, we were encouraged to save everything from students that pertained to how we taught, as well as copies of course outlines/lecture notes/etc. The idea was that by aggregating all data, especially that from students, we could filter out what we don’t need – it’s easier to filter than to find more data.

This is the exact opposite way that I think that data retention should operate, and I’m not alone. The principles standing behind the EU’s Safehabour, as well as UoG privacy policies, both support my stance that all collected information must be targeted, people whose data is being collected must be aware of why it is being collected, and there must be a stipulation on the duration of time the information must be retained. I’m not really concerned with whether this particular presenter was recommending actions that at the least were in tension with the UoG’s privacy principles – what I’m interested in is whether you would keep all of this information? I can’t, not unless I’m totally up front with students, but I don’t know if that’s just me being particularly paranoid. Is retaining this information common practise in the teaching profession?

Social Networking – Why We Need to Educate Youth

/ Christopher Parsons

This is a short post, but gives three definitive examples of why we need to develop and instill norms in youth concerning how to use digital resources.

Let’s help this woman find her camera!

Here’s the story (remember that…story).

In Britain a young woman (unfortunately) lost her camera. Some delightful chap decided that, rather than keeping the camera to himself, he’d try to get it back to her. Problem: he didn’t have her name, address, or anything that identified her beyond the pictures on the camera. Solution: post all of the pictures from the camera on Facebook and encourage tons of people to join the group the hopes that someone recognizes her. Problem: the embarrassment of having adult and non-adult pictures of yourself posted on the net.

Now, it turns out that this whole thing was viral marketing – the woman is an adult model and this was intended to promote a particular adult website. Nevertheless, based on the posts in the group that was set up, people saw this as a legitimate way to deliver missing property – many didn’t see anything wrong with deliberately posting pictures of a woman in various states of dress without first receiving her willful consent.

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