In this post I want to think, just a little bit, about the role of platforms and how I’m attempting to maneuver this space. This is aimed at better clarifying (for me) how this space is used, as well as to render its use more transparent (which is apparently a core facet of building successful platforms *grin*).
A few weeks ago I was linked to a blog page that discussed the role of platforms in opening up future publishing-related avenues. The principles of the post could be boiled down to the follow:
- Speak authentically;
- Speak regularly;
- Speak in an open, transparent fashion;
- Speak so that the development of ideas is clear;
- Speak so that you are demonstrating your authority.
These are, generally, pretty traditional tropes surrounding Web 2.0. There isn’t anything terrifically new. What interests me, however, at the fourth and fifth items. In rendering transparent the development of ideas, what I think is most helpful is that a final, codified, textual work is opened up to the reader. Should they be sufficiently interested in the work, they can move to see how an argument was, and wasn’t, developed. By seeing how and why a writer has cordoned off particular threads of thought it is possible to open new and interesting approaches to a critique – as a firm advocate that reading theory is greatly assisted by understanding the author’s life and situation, and blogging (or establishing a similarly open platform) gives readers a way of getting to ‘know’ the author beyond the 100 word summary at the end of a book.
