Review: The Long Tail (Revised and Updated)

thelongtailI’m in the middle of a massive reading streak for my comprehensive exams, but I’m trying to sneak in some personal reading at the same time. The first book in that ‘extra’ reading is Anderson’s “The Long Tail”, which focuses on the effect that shifting to digital systems has for economic scarcities, producers, aggregators, and consumers.

The key insight that Anderson brings to the table is this: with the birth of digital retail and communication systems, customers can find niche goods that appeal to their personal interests and tastes, rather than exclusively focusing on goods that retailers expect will be hits. This means that customers can follow the ‘long tail’, or the line of niche goods that are individually less and less likely to sell in a mass retail environment.

There are several ‘drivers’ of the long tail:

  1. There are far more niche goods than ‘hits’ (massively popular works), and more and more niche goods are being produced with the falling costs of production and distribution in various fields.
  2. Filters are more and more effective, which means that consumers can find niches they are interested in.
  3. There are so many niche items that, collectively, they can comprise a market rivaling hits.
  4. Without distribution bottlenecks, the ‘true’ elongated tail of the present Western economic reality is made apparent.

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Review: Canadian Copyright – A Citizen’s Guide

200902012349.jpgFull disclosure, up front: I’m reviewing Canadian Copyright – A Citizen’s Guide (published through Between the Lines) as part of the Mini Book Expo. Now, on to the review…

Canadians are inundated with news about copyright on a regular basis. Where copyright was once a little spoken of technical subfield of law, it has blossomed into a vibrant and relevant facet of Canadian cultural discourse. Unfortunately, such discourse is often clouded by the ‘facts’ of copyright that accompany vast swathes of American media that is projected into Canada; discussions of fair use, the Recording Industry Association of America (RIAA), and the definitions of copyright infringement are regularly grounded in American legal statutes. This book offers itself as an accessible panacea that promises to reorient popular discussions of copyright in Canada.

The text is neatly divided into four parts; Ideas, Law, Practice, and Policy. I’ll address each in turn, noting what I appreciated, and what I found lacking (where appropriate). Given that I spend a little bit of time reading and thinking about copyright, I’ll scatter some comments through the review.

Part I – Ideas

This section of the book is meant to give some background to copyright today. It begins by broadly distinguishing between natural rights-based and utilitarian arguments for the value of intellectual property broadly, and copyright specifically. At the same time, the authors recognize copyright as a means to make non-exclusive property (i.e. ideas) exclusive property; copyright functions to cordon off particular ‘things’ from the public. With this theory behind them, they delve into the history of Canadian copyright by examining the traditions of Britain, the United States (US), and France – copyright law in Canada is found at the crossing of these various legal traditions. While the historical basis of copyright often find themselves into texts on the subject, even elementary theory is often hidden from view – the authors should be congratulated for even taking a stab at the theory behind copyright. Given that the book is meant for a general audience, it’s hard to fault them for not digging into the theory too deeply.

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Review: Privacy On The Line

This updated edition of Diffie and Landau’s text is a must-have for anyone who is interested in how encryption and communicative privacy politics have developed in the US over the past century or so. Privacy On The Line moves beyond a ‘who did what’ in politics, instead seeing the authors bring their considerable expertise in cryptography to bear in order to give the reader a strong understanding of the actual methods of securing digital transactions. After reading this text, the reader will have a good grasp on what types of encryption methods have been used though history, and strong understandings of the value and distinction between digital security and digital privacy, as well as an understanding of why and how data communications are tracked.

The only disappointment is the relative lack of examination of how the US has operated internationally – there is very little mention of the OECD, nor of European data protection, to say nothing of APEC. While the authors do talk about the role of encryption in the context of export control, I was a bit disappointed at just how little they talked about the perceptions of American efforts abroad – while this might have extended slightly beyond the American-centric lens of the book, it would have added depth of analysis (though perhaps at the expense of making the book too long for traditional publication). One of the great elements of this book is an absolutely stunning bibliography, references, and glossary – 106 pages of useful reference material ‘fleshes out’ the already excellent analysis of encryption in the US.

Ultimately, if you are interested in American spy politics, or in encryption in contemporary times, or in how these two intersect in the American political arena, then this text is for you.

Review: Access Denied

The OpenNet Initiative’s (ONI) mission is to “identify and document Internet filtering and surveillance, and to promote and inform wider public dialogs about such practices.” Access Denied: The Practice and Policy of Global Internet Filtering is one of their texts that effectively draws together years of their research, and presents it in an accessible and useful manner for researchers, activists, and individuals who are simply interested in how the Internet is shaped by state governments.

The text is separated into two broad parts – the first is a series of essays that situate the data that has been collected into a quickly accessible framework. The authors of each essay manage to retain a reasonable level of technical acumen, even when presenting their findings and the techniques of filtering to a presumably non-technical audience. It should be noted that the data collected includes up to 2007 – if you’re reading the text in the hopes that the authors are going to directly address filtering technologies that have recently been in the new, such as Deep Packet Inspection, you’re going to be a disappointed (though they do allude to Deep Packet technologies, without explicitly focusing on it, in a few areas). Throughout the text there are references to human rights and, while I’m personally a proponent of them, I wish that the authors had endeavored to lay out some more of the complexities of human rights discourse – while they don’t present these rights as unproblematic, I felt that more depth would have been rewarding both for their analysis, and for the benefit of the reader. This having been said, I can’t begrudge the authors of the essays for drawing on human rights at various points in their respective pieces – doing so fits perfectly within ONI’s mandate, and their arguments surrounding the use of human rights are sound.

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Review: Everything is Miscellaneous

I recently received David Weinberger’s Everything is Miscellaneous: The Power of the New Digital Disorder and was excited. A great deal of my present work surrounds understanding metadata, and the implications that it has for the reconstitution of knowledge and reordering of political association. Imagine my surprise when I quickly found that Weinberger fails to perform a substantive investigation of the role of metadata in the reconstitution of knowledge and society, in book that emphasizes metadata’s role! At most, he skims the surface of what metadata can affect, glossing over specifics most of the time in favor of generalizations and limited references to Greek philosophers. After you’ve read the first 30-40 pages, the only thing you really have to look forward to are (a) a few interesting discussions about blogging, tagging, and the challenges in monetizing past modes of organizing data in comparison to digital metadata-based information-associations; (b) the end, when you can put the book away or give it to someone you aren’t terribly keen about.

While there are a handful of interesting parts in the book (in particular 2-3 pages on tagging data, and the beginning discussion between 1st, 2nd, and 3rd order data might be a useful conceptual device) I was grossly unimpressed with it on the whole. For a better read and more useful investment of reading time, turn to Negroponte, Sunstein, Lessig, or even Erik Davis. Alternately, just go to Wired’s website and spend the couple hours reading the free articles there that you’d otherwise be spending reading this book. I can almost guarantee your time at Wired will be better spent.

How do I rate it? 1/5 stars.

Review: Protectors of Privacy

Newman’s Protectors of Privacy: Regulating Personal Data in the Global Economy is exemplary in its careful exposition of Europe’s data protection regulations. Using a historical narrative approach, he demonstrates that Europe’s current preeminence in data protection is largely a consequence of the creation of regulatory authorities in member nations that were endowed with binding coercive powers. As a result of using the historical narrative method, he can firmly argue that neither liberal intergovermentalist nor neo-functionalist theories can adequately account for the spread of data protection regulations in the EU. Disavowing the argument that market size alone is responsible for the spread of data protection between member nations, or in explaining Europe’s ability to influence foreign data protection regulations, Newman argues that the considerable development of regulatory capacity in European member states, and the EU itself, is key to Europe’s present leading role in the field of data protection.

Drawing on recent telecommunication retention directives, as well as agreements between the EU and US surrounding the sharing of airline passenger information, Newman reveals the extent to which data protection advocates can influence transnational agreements; influence, in the EU, turns out to be largely dependent on situating data privacy issues within the First Pillar. For Newman, Europe’s intentional development of regulatory expertise at the member state, and subsequently EU level, as demonstrated in the field of data privacy and tentatively substantiated by his brief reflection on the EU’s financial regulatory capacity, may lead the EU to play a more significant role in shaping international action than would be expected, given its smaller market size as compared to the US, China, and India.

Overall, I would highly recommend this book. If you are interested in the role of regulatory capacity in the ongoing issues of personal data (especially as it pertains to the EU), or if you just want to read an inviting, concise, and well-developed historical account of the development of EU data protection regulations, then this book is a great way to spend an evening or three.