Blog/WebLog: a web page containing brief, chronologically arranged items of information. A blog can take the form of a diary, journal, what’s new page, or links to other web sites. (Link to “Weblogs in the Classroom)
Blogs and blogging are one of the most prominent of social networking technologies. They allow bloggers to centralize content in particular places (posts) and then have others comment on the post’s subject matter. In essence, while the authorial voice is still projected by the blog’s owner, the owner can receive near instantaneous responses and feedback. In containing topics to particular posts, and by preventing viewers from altering the original text, the poster retains some of the authority that traditional authors hold, though bloggers’ ‘strong’ voices are diminished/enhanced when posters contribute their own thoughts, ideas, and challenges to the posted content.